How To Get Good Information From Bad Internet Leads

What percentage of bad leads do you get from your website? Bad phone number? Bad email address? Or maybe something more creative like Mickey Mouse or some vulgar name? The idea of how much money is wasted anytime someone registers with bad information is enough to make your hair gray prematurely… or just fall out. Let not your heart be …

Forced Registration? My $15,000 Answer!

It’s interesting to see how many people weigh in on the debate to force registration on your website’s IDX home search. You hear one side cry out to set the Internet free while the other side argues the importance of capturing more of your hard-earned website traffic as leads. I have my own opinion on this issue and with my …